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【马台网路产业高峰论坛2014】圣洋科技执行长邱继弘发表主题演讲，分析企业如何利用社交媒体和消费者建立关系，强调"粉丝与朋友对企业贴文的对话"才是经营品牌的重点，而社交媒体掌握用户行为资料有助于广告精确投放。
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